Empreendedorismo ambiental na empresa Poiato Recicla: uma proposta de manejo ambiental por intermédio do resíduo do cigarro

Authors

  • Fernando Rodrigo de Souza Centro Universitário Nossa Senhora do Patrocínio Especialista
  • Gabriel Estevão Nogueira Graduando
  • Roque Ribeiro Junior Docente Mestre do Centro Universitário Nossa Senhora do Patrocínio Doutorando

Abstract

No Brasil são comercializados legalmente 47 bilhões de cigarros, porém pode chegar a 111 bilhões se considerar os ilegais. A empresa Poiato Recicla e a Universidade de Brasília (UnB), iniciaram a reciclagem de bitucas deste produto recolhidas nos “cigarreiros†instalados em pontos estratégicos como nas entradas dos terminais rodoviários, parques de grande circulação, e similares, fazem parceria com a empresas atuando há mais de uma década, reciclaram cerca de 50 milhões unidades de bitucas de cigarros. Partindo do contexto o presente estudo visa analisar o empreendedorismo ambiental visto ser uma resposta não apenas à economia capitalista, mas atuar, a partir da reciclagem, associando os diferentes interesses ao contexto, como por exemplo, econômico, ambiental e social.

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Published

2022-06-15

How to Cite

Souza, F. R. de, Nogueira, G. E., & Ribeiro Junior, R. (2022). Empreendedorismo ambiental na empresa Poiato Recicla: uma proposta de manejo ambiental por intermédio do resíduo do cigarro. Refas - Revista Fatec Zona Sul, 8(5), 77–88. Retrieved from https://www.revistarefas.com.br/RevFATECZS/article/view/520

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Gestão Empresarial

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